Principles of Marketing 18E By Philip Kotler 9781292341132

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Product details

• Format Paperback | 736 pages
• Dimensions 220 x 280 x 30mm | 1,440g
• Publication date 20 May 2020
• Publisher Pearson Education Limited
• Publication City/Country Harlow, United Kingdom
• Language English
• Edition Statement 18th edition
• ISBN10 1292341130
• ISBN13 9781292341132
• By (author)  Philip Kotler